How to Avoid Angering Google

Jill Whalen, SEO Consultant and CEO of High Rankings, ran an article last year titled “18 SEO Killers”. She mentioned footer links as a potential problem, and this year she followed up on that, expounding on the subject of abuses that Google dislikes. Some common footer abuses mentioned:

  • Content well below the fold
  • Keyword phrases placed in the footer
  • Lists of keywords – stuffed links in the footer
  • Footer links that use different anchor text from the main navigation
  • Links from other sites’ footers

If you’re guilty of one or more, you might soon incur Google’s wrath. Find out how to avoidSneaky Footer Links and Other Footer Abuses That Google Dislikes

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